Bad Bunny (Benito Ocasio), is a 25-year-old Puerto Rican who has taken the reggaeton and Latin trap genre by storm.
His breakout single, according to Oprah Magazine was “Soy Peor” in 2017. Since then Bad Bunny has released hit after hit, while also appearing alongside other well-known artist.
Although his music has become very popular, his bold fashion has resonated with a lot of his fans. A CNN article written by Vanessa Rosales, focused on his fashion as a medium to express “a new masculinity”.
This can be seen through his vibrant color choices, his painted (and even acrylic) nails, and more recently skirts. In a recent GQ interview, Bad Bunny said, “There’s people who say, “Thank you for sticking up [for us], thank you for defending.”
Bad Bunny used his performance on “The Tonight Show Starring Jimmy Fallon” on Feb. 28, 2020, to shed light on a horrific tragedy. Bad Bunny took the stage, wearing a sweater that read “Mataron a Alexa. No a un hombre con falda.” According to a CBS News article, Alexa was a transgender women, who had been murdered in Puerto Rico. The headlines that followed her murder were insensitive towards her, and referred to Alexa as “a man in a skirt”.

According to an analysis of Google Trend data, the same day as this performance, there was an increase in search for the term “Bad Bunny” and “Alexa”. This could have been due to the audience watching the performance, and then searching who Alexa was.
“Kobe” Searches Sky Rocket After Tragic Accident
Kobe Bryant was an NBA superstar, who recently retired with the Los Angeles Lakers in 2016. According to the NBA, Kobe remained as a franchise player for 20 years, was an 18-time All-Star, and five time championship winner.
Kobe was not only loved for his success on the court, but for being an overall great person. Bryant created the Mamba Sport Academy, where he wanted to “create a positive impact through sport”. According to the Mamba Sport Academy website, to date they have helped 9,817 youths and have more than 1,000 volunteers currently helping.

On Jan. 24, 2020 TMZ broke the news that Kobe Bryant, along with others, had been killed in a helicopter accident. According to an analysis on Google Trends data, the day the story broke, there was a increase in the search for the term “Kobe”.
It seemed as if people were in disbelief of what was being reported, that they went over to Google to find out if this was true. Unfortunately it was true, and Kobe had passed away in a tragic accident.